Impact of Environmental Knowledge, Environmental Awareness and Environmental Concern on The Intention to Stay at An Environmentally Friendly Hotel: The Role of Water and Waste Management Technologies

Abstract

In this study, the effect of environmental knowledge, environmental awareness and environmental concern of guests who have stayed in a hotel in the past 12 months on the importance given to water and waste management technologies used in hotels and the effect of these technologies on the intention to stay in an environmentally friendly hotel were investigated. Data were collected through Amazon Mechanical Turk, an online data collection system. After data cleaning, 498 usable data were analyzed. Smart PLS package program was used to test the proposed model and hypotheses. As a result of the analysis, it has been determined that all of the variables are important to water and waste management technologies, and this importance positively and significantly affects the intention to stay in an environmentally friendly hotel.