Creativity Barriers of Managers Working in Hospitality Industry

Abstract

The purpose of this research is to identify the barriers to the creativity of the managers working in hotel businesses. The universe of the research is comprised of managers from 43 hotels attending the fourth Career Days which took place on March 9, 2020 at Pamukkale University. Within the scope of the research, the data were collected using the survey method. All the data obtained were analyzed in the Statistical package program using frequency analysis, factor analysis, correlation analysis, Kolmogorov-Simirnov test, Mann-Whitney U test and Kruskal- Wallis test. As a result of the research, it has been determined that the participants do not have too much fear of change in the companies they work in, they are not criticized, they do not experience time and work pressure, they have high commitment to the organization and the system and they do not find the rules and company style rigid in the companies they work in. As a result of the kruskal-wallis test, it was determined that there was a significant difference between the training of the managers and the working times at the current workplace, and rigid rules and company style; As a result of the mann-whitney u test, there was a significant difference between gender and rigid rules and company style. As a result of the study, it was concluded that the managers who received postgraduate education see the strict rules and company style as an obstacle to creativity compared to high school, associate and undergraduate graduate managers. In addition, it has been found that male managers see strict rules and company style (p = 0.016 <0.05) as a barrier to more creativity than female managers.